AaronGustafson’s Twitter Archive—№ 17,597

Bottom line: If you treat your product like a commodity, your customers won’t care about it. Create memorable, frictionless experiences and they will. This applies to *every* product, not just air travel. inc.com/bill-murphy-jr/an-american-airlines-flight-attendant-told-ceo-our-standards-suck-compared-to-united-delta-his-reply-was-even-more-shocking.html